cherice johnson
qualitative research consultant
cherice@seekresearch.com
513 . 521 . 1111 P
859 . 655 . 3714 F

"You think you know, but you have no idea". This is the reality of our world when it comes to interactions with our consumers! Never assuming, and always digging deep, has allowed me to progressively relate to the diverse consumers and industries I have encountered. My passion and experience within marketing, consumer behavior and brand management has encouraged me to not only discover the "who" and "why" of the research, but also to enthusiastically work alongside my clients to determine the "what now".

1. Blue or black pens?  Why?  I'm in love with my handwriting, let me just state that up front. Therefore, blue ink is the best way to make it stand out!
2. Ideal vacation (no budget limit, 2 weeks maximum)? Let's see… I would love a trip that involved varied travel. Maybe I would spend a week on a tropical beach in South America and then head somewhere spectacular like Australia. I would have to go with my group of best friends or perhaps with my significant other. I'm totally cool with just hanging out, partying and lounging around. There's no need to spend too much money while I'm there.
3. Best Halloween costume you’ve ever worn? My best Halloween was in 2007 when I was a police officer during the day and a belly dancer at night. Both costumes were smokin' hot!!
4. Something nobody at Seek knew about you before you answered this question? Hmm… I used to be addicted to Mountain Dew and my stomach is still punishing me six years later.  
5. Do you sleep with one or two pillows?  Why? I actually prefer to sleep with at least four pillows, but typically five. I need the fluffiness to totally smoother me!
6. If you had to live on nothing but fast food for two weeks, what would be your meal of choice? Actually, I DO live on fast food so I would just go about my normal routine and rotate the restaurants. Taco Bell is my favorite and one of my friends actually calls me Cinco Grande because I like #5 on the menu.
7. Mac or PC?  Why? Hmm. This is a toughy because I love the designs of MACs, but I get along better with PCs.
8. It’s a warm summer night and you’re sitting on the front porch...what drink is in your hand? A glass of Riesling wine   
9. Worst job you’ve ever had: I haven't really had a horrible job, thank God. But my worst would probably be working at a hotel as a Customer Service Rep. Working at night was always an experience, including calling the police and breaking up domestic arguments.
10. Favorite automobile you’ve ever owned? My favorite would be my current Ford Fusion. It has SYNC capabilities so I am able to hook up my blue-tooth and receive calls through my car.