kelley edelmann
project director
kelley@seekresearch.com

513 . 521 . 1111 P
513 . 351 . 4761 F

You might say I'm kinda "quant-y" because I have a quantitative research background. There is a a catch though, I love the qualitative side of things and have always had the desire to really know consumers and what makes them tick.  
I’m all about details and I am a big believer in visually communicating as much as possible because let's face it all my clients are VERY busy. If they can "get it" at glance - that's a big win! I am invested in and take incredible pride in the work that I do. You can be assured that any project we work on will have my full attention.
I am energized by great people and strong community, which is what makes Seek and it's clients a great fit for me.

Here's the random stuff...

1. Blue or black pens?  Why?
   Blue – or better yet, purple! I like to be able to see the distinction between the printed text and my pen.
   
   
2. Ideal vacation (no budget limit, 2 weeks maximum)?
   Africa with my husband.  Week 1 would be spent in Egypt touring pyramids and week 2 would be spent further south in Africa going on safaris.  It’s easy to do the beach thing on my own dime, but with an unlimited budget, I’m going all out!
   
   
3. Best Halloween costume you’ve ever worn?
   One year in college I went as a “Miami Mom,” complete with mom jeans, a white braided belt, white turtleneck, denim button up with Miami’s logo, French braid, big bangs, and New Balances—you know, for walking around campus with “the kids.”  This kind of backfired, though, as I was too convincing.  My friends didn’t recognize me at first, and I didn’t get carded at any of the bars.  People were staring at me and wondering who in the world would bring their mom with them to party on Halloween. The following year I was a crazy cat lady, which also was too convincing. I suppose I’ll need to work on walking the fine line between “fun costume” and “just plain weird.”
    
   
4. Something nobody at Seek knew about you before you answered this question?
   I LOVE animals/pets, however my husband is allergic to most of them :).  In order to keep me at ease, we have an imaginary dog named Zeus.  He’s a Chihuahua and he’s adorable.
   
   
5. Do you sleep with one or two pillows?  Why?
   Definitely two!  The top fluffy pillow needs the firm support below it in order to create the perfect sleeping scenario.
   
6. If you had to live on nothing but fast food for two weeks, what would be your meal of choice?
   Chick-fil-A! Their original chicken sandwich and waffle fries with a Diet Coke (just for the taste of it).  Yes, please!
   
   
7. It’s a warm summer night and you’re sitting on the front porch...what drink is in your hand?
   An ice cold Blue Moon or Sam Adams Summer Ale.